Plock is Ontario’s first and only tech-enhanced indoor tennis club designed for a new generation of players. Inspired by the crisp, satisfying sound of a tennis hit—plock!—the brand encapsulates the energy and accessibility of modern tennis. We developed a bold, sleek brand identity around the idea of “Tennis Freedom”—a frictionless experience that removes the traditional barriers to playing. From naming and visual design to spatial storytelling, we helped position Plock as a stylish, Z-gen-friendly destination that’s equal parts athletic, social, and aspirational.

A tech-driven, design-forward indoor tennis club that makes the game accessible and enjoyable for everyone.

Smash the barriers with tech—make tennis frictionless and fun, anytime, for anyone.

Turn the sound of tennis—Plock!—into a brand that’s heard, seen, and remembered.